Programme information
Plumb the depths of data and learn how to connect insights to strategy
Gain a thorough understanding of data mining and strategic management techniques to enhance business decision-making. You’ll explore data mining and machine learning terminology, learning data blending and wrangling concepts for a strategic data management plan. Discover how to use and design data mining solutions for real-time business problems. Study strategic planning for decision support systems, hybrid platforms, and wrangling NoSQL and text data.
Finally, delve into data mining concepts for blending unstructured and semi-structured data using ELT processes, and automated ETL processes. Conduct statistical data modelling for predictive and descriptive analysis, including classification trees, segmentation, clustering, and exploratory data analysis with Excel.
Develop your skills, knowledge
and abilities in:
- Applying data mining concepts to real-world data sets and developing strategies for the right technologies and techniques.
- Exploring principles of data mining and machine learning and evaluating their suitability in different organisational contexts.
- Analysing advanced data analysis techniques evaluating their effectiveness in supporting data mining and decision making.
- Developing and implementing classification tree models to effectively structure and analyse complex data sets.
- Applying data mining techniques, to extract insights and identify patterns in complex data sets.
And cultivate the professional competencies to work in a high-demand field
- Business Intelligence Analyst
- Business Systems Analyst
- Data Analyst
- Data Architect
- Data Mining Specialist
- Data Scientist
- Data Strategist
- Logistics Analyst
- Machine Learning Engineer
